How can cities solve today's problems with the means of digitization to become more sustainable for the future? Jelka Tepšić, Deputy Mayor of Dubrovnik, and Marijana Bačić, CEO of Business at Hrvatski Telekom, explain how the touristic hot-spot Dubrovnik reduced the negative effects of overtourism, achieved responsible and sustainable tourism, ensured the best possible experience of Dubrovnik as a destination for its visitors, and at the same time improved the quality of citizens' daily lives with the help of technology in partnership with Hrvatski Telekom.

Panel Talk: Telekom’s Smart City Reference - Dubrovnik, Croatia

Marijana Bačić is MB Member & COO Business as of Sept. ‘22., responsible for Sales, Business Marketing and Steering, Channel Management and ICT Business Development. Her 20-year career at Hrvatski Telekom includes roles in IT, Finance, Corporate Sales and ICT. She had a big role in developing innovative solutions for companies of all sizes and took part in creating ICT business synergy within the Hrvatski Telekom Group.       

Marijana Bačić 2023

Marijana Bačić 

Member of the Management Board and Chief Business Officer, Hrvatski Telekom Group

Mrs. Tepšić is the Deputy Mayor City of Dubrovnik, as well as honorary consul to the Kingdom of Spain since 2014. She is a professor of the Spanish language, literature and Comparative literature. Mrs. Tepšić is responsible for tourism, sustainability and culture. During her work in past years, the City has been developing strategic, long term project called “Respect the City”.

Marijana Bačić

Sessions where Marijana Bačić takes part

IoT: Smart City of Dubrovnik