- Home Experience
- Magenta Zuhause
- How WR will shape the future
- Empathic customer interactions - with trusted AI

Home Experience, Magenta Zuhause, How WR will shape the future?, Empathic customer interactions - with trusted AI

Mechanical Engineer and Fluid Dynamist, TV presenter, TEDx Speaker, producer and author. Shini’s passion: to make science and technology accessible to all. She does so by presenting entertaining science segments for various TV shows – among others she has presented for BBC, Sky, Discovery and The Science Channel and TechKnow on Al Jazeera America. Shini hosts podcasts and writes children's STEM books (science, technology, engineering and mathematics).  Furthermore, she is committed to girls and women in the field of natural sciences – encouraging them to find their way in a male-dominated sector.

Shini Somara 2022

Shini Somara

Rickard Damm has more than 20 years of industry experience from working with Ericsson, Telia Company, Deutsche Telecom, GE and startups. He is deeply passionate about improving the customer experience in our services and developing new/unique solutions for unmet needs and underserved customer categories. Until now, he has worked on a wide range of telco innovation topics, including the launch of consumer-facing services/apps for Music Streaming, Mobile TV, Payment systems and Smart Family.

Rickard Damm 2022

Rickard Damm

VP & Innovation Lead, HomeOS Deutsche Telekom AG

Jan Hofmann is Top Program Lead for Artificial Intelligence / Digital Processes in Technology & Innovation at Deutsche Telekom. In this role, he is responsible for the development and operation of products driving DT’s digital transformation, with a strong focus on AI (innovation program “One Conversation”). Jan joined DT in 2008 with a first tenure at Group Strategy. In 2012, he became Head of Video Advertising at subsidiary InteractiveMedia, where in 2014 he moved on to set up a product department as VP Product. Before joining DT, Jan worked with a startup, Daimler, and Deutsche Bank. He studied physics and product design, and holds a PhD in human computer interaction.

Dr. Jan Hofmann 2022

Dr. Jan Hofmann

VP and Program Lead AI Deutsche Telekom AG

Elmar works as Business Development Manager within the Global Partnerships Group. His main responsibilities are hunting for innovations and partners which have the potential to drive transformation in todays digital ecosystem. Getting the outside-in view from global strategic partner is an elementary asset to keep up the innovation pace. Curiosity for bleeding edge technologies and taking this into product marketing perspective will help to accelerate innovations. Elmar is a thought leader in XR and creative mind, achieved together with other masterminds in the team, that Deutsche Telekom is one of the global leading Telco in XR innovations. Before joining Deutsche Telekom, Elmar worked for LG Electronics. Started to build up mobile PC business in Germany and later he moved on to the mobile phone division at LG.

Elmar Schrage 2022

Elmar Schrage

Head of Business Development XR Deutsche Telekom AG

Omar Tazi, Senior Vice President Product Innovation & Customer Experience (PIC). In this function, he is responsible for best-in-class customer experience for Deutsche Telekom’s product and services innovation and reports directly to Claudia Nemat, Board member for Technology & Innovation. Omar is a serial entrepreneur and a proven executive with deep knowledge in digital, telecommunications and Information Technology. He was founder and angel investor of several e-commerce, Fintech and big data ventures. Omar holds a master of science in Computer Science and Electrical Engineering. He is happily married and proud father of two children.

Omar Tazi 2022

Omar Tazi

SVP Product Innovation & Customer Experience Deutsche Telekom AG

Home Experience Innovation: Highlights

Highlights of MWC: Home Innovation and outlook

An engineer by profession and heart, Thorsten is driven by a focus on human-centered technology to impact magenta T. He joined Deutsche Telekom in 1998, holding various management positions in online and core telco products. Since 2019 Thorsten is as Innovation Lead responsible for connectivity products and services. He rolled out products serving millions of users with a superior connectivity experience and is currently leading the Broadband Community and RDK initiative at Deutsche Telekom.

Thorsten Müller 2022

Thorsten Müller

Innovation Lead Connectivity Deutsche Telekom AG

Hanna Rieke, concluded her studies of economics at Bonn University with Dipl. VWL. She has been working for Telekom (incl. daughter companies) since 2001 in various capacities. Most recently she fulfils the role of Inno Lead Magenta Home (2020-present).


Hanna Rieke 2022

Hanna Rieke

Max Thinius is one of Europe’s leading futurologists, specialising in society, sustainability, business and trade. Since 1988, Max has been studying the impact of technological and cultural change on the evolution of society. By exploring the complex interplay between the three pillars of business, politics, and civil society, he aims to promote “intellectual climate change” and a greater awareness of how such tri-sector models can benefit every facet of our lives. He applies tri-sector models to help drive innovation in a variety of areas, including food and health, working on behalf of SMEs, political organizations, trade associations, and thinktanks, in both an advisory and advocacy capacity. He will take part in panels on the changing face of food supply and many others centred on topics related to digitization and the future. Meet Max virtually or on stage at MWC 22 and learn about his vision for the world of tomorrow.

Omar Tazi

Sessions where Omar Tazi takes part

Home Experience Innovation: Highlights

Home Experience Innovation: Recap